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https://saltashunited.co.uk/news/new-stadium-naming-rights-and-kit-sponsor

NEW STADIUM NAMING RIGHTS AND KIT SPONSOR 02 March 2022

Saltash United is delighted to announce a new naming rights partnership that will see the club’s home become the Waterways Stadium with immediate effect. The new 3-year agreement sees Waterways Drainage Specialists take over from the grounds long standing name ‘Kimberley Stadium’ as the stadium’s title sponsor. The deal will see Saltash United stepping out to play at ‘The Waterways Stadium’ in games with immediate effect. Waterways Drainage Specialists is a trading company based in Saltash, employing local people in the town in which it invests. Pursuing a new naming rights partner has been looked into extensively with the aim of growing the club commercially to assist in our on-field progression and continued community investment via local football. The impact of the Covid-19 pandemic added to the challenge of finding the right brand to align with the club and the stadium, which has been known as Kimberley Stadium for many years. The club are delighted to have agreed naming rights partners within our own town and community. It is the latest chapter in the relationship between the two organisations. After the company became a kit sponsor earlier this season, their logo can be seen printed on the shorts our first team kits. Furthermore, we are delighted to announce that Waterways Drainage Specialists will be the First Team Kit Sponsor for the 2022/23 and 2023/24 seasons. The First Team play in the Toolstation Western League and travel as far as Mousehole to the West and South Gloucestershire to the East can provide potential sponsors to good exposure. We are delighted that Waterways have recognised this and thank them or their on-going support. As a club, the decision to overhaul our commercial outlook and engage with local partners, sponsors and suppliers has proved to be a rewarding one; one which the club believes has future proofed Saltash United and the regional partners it is proud to be working with. This has led to this new unique agreement with a prominent Saltash-based company in Waterways Drainage Specialists,